Salesforce Marketing Cloud
Salesforce Marketing Cloud integrates customer journey management solutions, as well as messaging, roaming, social networks, web personalization, advertising, content creation and management and data analysis.
Journey Builder allows the establishment of a customer journey and therefore the entry of each step followed by a customer as soon as he intends to buy a product, when it leads to his purchase and finally during his use
Social Studio is a tool that gives the possibility to coordinate, set up, design and analyze all types of publications. It is therefore an ideal tool to direct any communication on social networks.
Email Studio is the most effective tool, it is the one with the best conversion rate.
Email Studio allows us to coordinate our email marketing campaigns, from creation to analysis. Also, it allows to obtain personalized, more distinctive and detailed information.
Audience Studio allows you to collect data from different sources that are not necessarily linked in order to generate personalized user profiles, and thus define audience segments. The Audience Studio is a tool which therefore offers the possibility of implementing a global strategy.
Advertising Studio help you to improve the image of your company and increase final sales through the use of digital advertising. Advertising Studio helps to communicate with our prospects and customers from different channels, and thus reach the customer more easily which promotes conversion possibilities.
Datorama offers the possibility of collecting information from advertising campaigns set up on different channels and of connecting to them automatically.
This tool allows us to bring together different data on the same platform in order to measure and obtain automated information.