Salesforce Community Cloud is a platform that enables smooth and convenient connections with your customers, partners, and employees. It's a social platform that delivers the data and records you need to do business.
Salesforce projects are based on optimizing business processes while avoiding unnecessary complexity. This CRM consists of several Salesforce modules or clouds that provide all the necessary elements to organize your daily business. These different tools are interconnected to provide an overview and to achieve the objectives set by the marketing and sales departments.
Pardot offers different functionalities for marketing automation campaigns.
Also, it analyses the activity of your prospects from their exchanges with your company, whether it is on your website, by email or from your content. Thus, you can focus on the prospects with high conversion potential.